The hotel aggregator (aggregate) is a business concept that leases hotels and manages their operation and advertising elements.
Under an agreement, the aggregators acquire the premises, subsequently rebranded and facelifted following SOPs (Standard Operating Procedures) and offer standardized services and products for inexpensive hotels.
Trip Mega Mart can provide you with a flight & hotel central reservation system, flight booking engine and hotel booking engine.
Let us see how this model works.
A specialized team researches budget hotels and business metrics based on characteristics like:
- Low yearly turnover
- Minimal online visibility
- Negative online reputation
- Poorly handled operations
The team then arranges a meeting with the hotel proprietors to learn about possible earnings from their properties.
Let us examine the advantages of working with aggregators.
1. Hotels have a set monthly income source
Hoteliers receive a predetermined monthly remuneration from the aggregators by the contract. This number is based on criteria such as:
- Number of rooms to be leased
- Location of the property
- Property condition that needs to be renovated to provide standardized user experience
The monthly remuneration received by these hotels may be minimal initially as well as independent of sales volume and occupancy season.
2. No worries regarding internet presence management
- Hotels must have a strong internet presence with verticals like:
- Creating listings on many hotel booking sites
- Inventory control
- Keeping interest rates equal
- Online Reputation Management
Aggregators help in solving these issues. They even list the hotels on Google and other OTA's to attract guests. Some of these aggregators also have their booking platforms.
3. Consistent service quality
As every hotel employee follows SOPs, it helps preserve consistency in hotel service quality.
Even aggregators have their own set of SOPs implemented at all hotels to ensure consistency.
4. Hotel staff perks
A property's workforce is replaced or trained when leased.
Upgradation of the staff takes place. The staff becomes more presentable and adheres to safety standards at all times. It is beneficial to those hotels that are located in remote areas. Also, more pay and additional benefits improve their lives which in turn motivate them to perform better.
All of this helps budget hotels organize and streamline operations.
Hotel Aggregators enables leading travel agencies to run their business efficiently and effectively. It is used by a wide array of travel sectors to create successful commercial environments and become more profitable. This applications streamline and enhance the value of travel business processes for travel providers and users both and deliver a decisive competitive advantage to them.
It is one of the best systems available today for hotel booking. Most travel agencies prefer it to access online travel room inventories and other value added services. It processes the highest number of transactions on a day to day basis.
Hotel Aggregator as a travel service provider for room have the below functionalities:
- Room Inventory Management
- Reservation process for hotels
- Voucher Generation for all hotels
- Passenger Profiling
It is a leading travel technology partner and transaction processor for the global travel and tourism industry. With great technical support, that it offers.
Hotel Aggregators have changed the scenario of the hotel business. it has indeed helped low budget friendly hotels to get more clients. hotel aggregation is an intriguing business strategy but not for everyone. It has some issues regarding over-standardization, quality, price discrepancy, and lower costs owing to increase discounts.
There are benefits and downsides to any partnership, but aggregation may be beneficial if you want to increase bookings and profit.
Trip Mega Mart, backed with years of experience, can help you to integrate Flight & Hotel API integration.
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